Challenge:

In the fast-paced finance world, decision-makers at Asset Management Companies (AMC) need effective tools to stay ahead. We recently partnered with a client in the mutual fund industry to develop a cost-effective and practical dashboard solution tailored specifically for AMC executives.

Problem:

Our client collaborates with various mutual fund companies, and many of their customers use Power BI for data analysis and dashboards. However, Power BI can be expensive and requires significant expertise to use effectively, making it tough for several companies to adopt. Our client saw an opportunity to utilize data insights and performance metrics like Assets Under Management (AUM), shares, and net sales. However, they didn’t have a tech team with a deep understanding of the mutual fund industry and the needs of AMC executives.

Solution:

We started by thoroughly understanding the client’s needs, focusing on the mutual fund industry and the specific requirements of AMC decision-makers. Our approach was twofold: build a robust dashboard and ensure it was user-friendly.

The dashboard we developed shows the performance of mutual fund companies, focusing on AUM, shares, margins, trails, and net sales. It includes various product types such as equity, debt, and hybrid funds. The dashboard provides detailed views for different time frames: Month-to-Month, Year-to-Year, Month-to-Date, and Year-to-Date. This allows decision-makers to get a comprehensive view and make informed choices. We also recommended best practices for designing the user interface and user experience to make the dashboard easy to navigate, even for those who are not tech experts.

Transformation:

The result was a significant success for our client. We addressed the cost and expertise challenges, delivering a tool that AMC decision-makers can use to make smart, data-driven decisions. Our dashboard offers similar features to Power BI but is more accessible and affordable. This project demonstrated that understanding industry-specific needs and focusing on user-friendly design can lead to excellent solutions. By developing this dashboard, we helped AMC executives work more efficiently and make better decisions.

In summary, our collaboration with this client shows how thoughtful innovation can transform challenges into opportunities. We created a cost-effective and insightful dashboard solution, empowering AMC decision-makers to achieve new levels of efficiency and decision-making power. This success story is a prime example of how we strive to solve real-world problems and help businesses grow.

Schedule a call with us, if you would like to know how we can work together to build a solution for your use case.